Hi PR Person!

I just came across your company website, what a great font you’re using! I noticed that you represent stuff I like so I’m reaching out to you because I know you’ll appreciate my blog, moosh in indy. I’m working to improve how much stuff I have, my online visibility and get my name onto every major PR list out there and I’m contacting you to help me do it!

moosh in indy is probably the best blog on the internet and when you visit you’ll be excited to find:

  • pretty pictures!
  • very few swear words!
  • blunt honesty!
  • all sorts of information about my life!
  • funny stories!
  • links to all my favorite stuff!

You are also probably going to want to check out my photography blog, caseymullinsphotography.com. You can also follow me on twitter! Subscribe to my blog and check out my fan page on facebook!

Your fellow PR friends will love to read my blog! So tell everyone! I of course have no intention to do much for you in return, I’d love to send you some of my business cards! Just think how lucky you are that I told you about my blog and that I’m giving you the opportunity to read it! People love my blog! You will too!

Take care and feel free to throw my blog name around liberally and be sure to email me when you’ve got your press release on how awesome I am written up and published! Thanks!

-Casey Mullins

master of my own domain

Indianapolis, IN



  1. Snort.

    I should write one of these.

    Um…how do you suggest incorporating “magical boobies” into something like this?


    Casey Reply:

    @Loralee, If anybody can do it, it’s us.

  2. You are awesome! :) Love this

  3. Oh snap!

  4. I sense a smidge – just a smidge, mind you – of irony.

  5. Did you forget to misspell a few words? Otherwise, perfect.

    Casey Reply:

    @Angie, I got one last week that actually used the word “wanna.” Like “You’re going to wanna check this out.”

    I DIED!


  6. HA. HAHAHAHA (to a power but I can’t decide which one). Hilarious (also shaking head…sigh).

    Casey Reply:

    @ToKissTheCook, Be sure to tell all your PR friends about my blog!

  7. Hah! Love it, so funny!

  8. I especially love the ones that start with:

    Dear (name here),
    Dear ;

    How else would I know that they really took the time to read my site?

    By the way, I’m a terrible commenter, but I have to say how much I loved your post “you are not”. How did you reach into my brain that way? I actually want to have my husband read it. Maybe it’ll help him understand me even a little bit better… Thank you!

    Casey Reply:

    @Lynn @ Walking With Scissors, Yeah, that would be better…I figured calling someone PR person is just as fabulous as someone pitching Stacey…and you’re totally welcome.

  9. Genius.

  10. You tell ‘em!

  11. I can haz more internetz?

  12. Oh and if they share your site and tweet it and like it on facebook, they will *be entered* into a giveaway for a $25 gift card.

    Great post! Too funny!

    Casey Reply:

    @Sarah, Gah. How about one of three $25 gift cards!

  13. Oh come now, Casey, be a little more generous. You could at least offer them a few high-res photos for their promotion of your site!

    Casey Reply:

    @Christina, Pfft. I’m not giving away the milk for free…oh, wait, shoot. How does that go?

  14. heather... says:

    SOLD! I can’t wait to tell my readers!

    Casey Reply:

    @heather…, Be sure to follow me on facebook! AND TWEET THE SHEE OUT OF THIS STUFF!

  15. I somehow got on one of those mailing lists, and now no matter how many times I click that unsubscribe link, I keep getting updates about how this celeb uses this stroller, or how this new animated movie on DVD about animals will change my life.

    I have actually had places ask me to pay S&H (both ways – yes they wanted it back) to review their product.

    Casey Reply:

    @SciFi Dad, Yep. Been there.

  16. Copy.

  17. Just one mistake that I can see. It absolutely must be addressed to “Dear prperson” or “Dear .” Then it would be perfect.

    Casey Reply:

    @Burgh Baby, I know right? Dear (insert name here),

  18. They should also be sure to add a hyperlink for tracking purposes in their press release about you, preferably one that has nothing to do with you or anything you write about, like spider monkeys or Dramamine.

  19. Heh! I dare you to start sending this out to PR people :)

  20. This. is. hilarious.

  21. @Jennette, Who says I haven’t?

  22. <3

  23. Oh and not to forget ” please link my blog to these words in your press release so everyone including Google knows how really cool I am.”

  24. Oh. My. Word.

    This is perfect.

  25. LMAO! You kill me chica!

  26. You are fab-u! Love this.

  27. The fine craft of self-promotion well wielded.

  28. HA!

    This is when I’m kind of okay with not being a Big Huge Popular Blogger. I never get pitches, and honestly, I’m good with that if they’re all that annoying. LOL

  29. mwah! love you! love this!

  30. master on my own domain, love it.

  31. Ohh, how I love sarcastic bitchtastic Casey. :)

  32. Snarktastic. :D

  33. You nailed it. Then again, I hope a PR firm with personality (it’s a stretch) find you and takes you up on your offer. Well played.

  34. THIS IS BRILLIANT! Definitely going to link and pass around to my fashion blogger friends. You’ve hit the nail on the head here!

  35. This is awesome! Having worked with PR people – they totally all need this letter. Maybe you can submit it to PRNewswire so they get the memo?

  36. Amazing! Iove when I get generic follow up emails when i haven’t posted ab their dumb press release.

  37. That is so so so so brilliant. Perfect for all the book pitches I get about “Best Sellers” and artificial sweetners.

    You should offer the PR companies a coupon to read your blog though.

  38. Oh, I think this is being kind. (And this is coming from someone who has worked in PR.)

  39. Love it! Definitely needs to be shared…especially to brands who use said PR companies!

  40. Allison says:

    My fav was:

    Can I just paste this press release in your blog and save you some time?


    Uhm. No. You don’t have the sign in info.

  41. You are just FABulous! Can I be your friend? :)
    Although I’m sure every PR person who ever pitched you has TOTALLY read every word on your blog.

  42. You have the balls that I have been looking for – love it!

  43. LOL, that is too funny!!

  44. OMG, I LOVE it. I think I may need to steal this, tweak it for my own, and then begin using it to reply to some of of the recent email in my inbox. Thanks for the laugh! I’m linking up to this post during my Sunday Stars if that is okay. I must help spread the smiles!!

  45. hhehehehehehehhh. Would be awesome if that worked.


  1. [...] This post was mentioned on Twitter by Casey-moosh in indy., burghbaby. burghbaby said: I may have just replied to a super annoying PR email by linking @mooshinindy's post http://bit.ly/bG6H4z. Maybe. Ahem. [...]

  2. [...] Yay! Moosh in Indy Dot Com – Moosh in Indy If you are a blogger, you must go read this letter that Moosh composed in answer to all of the crazy PR emails that bloggers tend to receive. [...]