My friend Heather is a self-proclaimed $7 box of at-home hair color kind of girl, but after today she may very well be spending $20 more on her hair color while I may end up saving $70.

We’re both in love with the Madison Reed at-home hair color I tried on her today. (Full disclosure, I spend a lot on my hair and I’m very loyal to my hairstylist, so I didn’t want to risk messing up all her hard work with some mail order hair color which is why I enlisted Heather, because $25 hair color was a huge step up from $7 drugstore hair color, she agreed.)

Finding a color for her was easy using online recommendations, the packaging was gorgeous (which really shouldn’t matter, but it does) and Madison Reed solves all the problems I hated about at-home hair color from before. Every kit includes two pairs of gloves, barrier cream to keep color off your skin, a cap to keep color-drenched hair under control, a wipe to clean off any stray color as well as enough shampoo and conditioner to last for several washes. It also smells spectacular, absolutely no gross chemical smell and the directions are clearly printed inside the box.


If you have a whole bunch of hair there’s even an option to add an additional color bottle for $10 at checkout. Brilliant.

Since Heather came to my house with some pretty sweet roots, some grays, and her hair previously colored we balanced out the timing leaving the color on her roots for about ten minutes before applying the rest and leaving it on for around 20 minutes. Another huge bonus? Once we rinsed out her hair her skin was free from hair color and her scalp wasn’t dyed a strange color.

This is where we let the before and afters do the talking. Because I can’t tell you anything you can’t see right here:

Madison Reed Before After


We used Sardinia Red – 6NCG and it was the exact color Heather dreams of. She admitted to hoping she would be apathetic about the results so she wouldn’t feel the need to spend any more than $7 on her hair. She’s been converted. I think I have been too (sorry Kristine! I promise I’ll never let anyone else cut my hair! So there’s that?)

Madison Reed Information

Want 50% off your first order? Use code Better4U at checkout. You’ll also have the option to have your color automatically delivered every 4-10 weeks (you choose!) or make a one-time color purchase.

One more before and after because I can’t get over how gorgeous this color is on her (if you’ve ever gone red then you’ll know how hard it can be to get red right.)

Madison Reed BA

(I also convinced Heather to give red lipstick a try last month and I’m so happy she listened to me.)

Disclosure: This post sponsored by Madison Reed. Everything said within is my honest opinion, especially since I’m the one with pretty boring hair at the end of the day compared to Heather’s ravishing red. Links are affiliate.


  1. It looks great! I would be interested in seeing pictures at one week, three weeks, and six weeks. I hate fade out but love red!

    Eternal Lizdom Reply:


    1. I also want to see progression pics to determine how much it fades. I’m also curious to know if white towels, sheets, etc show any color after laying or sleeping on them. So far, aside from my salon coloring, there is only 1 brand that doesn’t end up all over my linens and such.

    2. I want before and after shots. How fun!

    Casey Reply:

    @Eternal Lizdom, I’m going to try my best to get photos of her when I see her (surprise, Heather!) Even the best color jobs (specifically red) leave a little behind but it has always washed out for me.

    Casey Reply:

    @kirsten, Oh, red fades so fast. I know this too well. Hopefully I’ll see Heather enough over the next month to do this (and if I do, I will!)

  2. Wow! That color really shows off her beautiful eyes.

    Casey Reply:

    @Babz, She has great eyes. I love that this color does them justice.

  3. I love Heather, I love you… you know I’m a red hair lover 😉 This is pretty awesome.

    Casey Reply:

    @Rachel – A Southern Fairytale, Everyone can be red now. Red and easy. 🙂

  4. You think hair coloring has come a long way?!? Next time you are at the drug store go look at the fake nail section. I tried to buy Lee Press-Ons for Halloween. Remember those? They don’t have them anymore. But they have so…much…stuff for home nail treatments. Airbrush, stickers, press ons, dryers, special removers, special tips and colors, it was insane. I spent like 20 minutes just looking because I was blown away. I still miss Lee Press-Ons.

    Casey Reply:

    @Kris Parmelee, Oh, the Kiss press-ons with the peel off backing? I have them in mass amounts for my boudoir clients. They’re even better than acrylic french nails.

  5. I think this is the same brand I’ve seen advertised on Facebook a lot and was curious about it, and you’ve convinced me to try it! I’m at the point now where I need color every 4 weeks and I usually alternate salon visits and at-home touch-ups, but the grays are getting crazy and the stuff I’m using at home is not cutting it any longer. Looking forward to using this!

    (By the way, I couldn’t use your discount code because there was an automatic first-time order discount for the same amount already applied. Don’t know if they’re tracking that or if it matters.)

    Casey Reply:

    @Anna, Oh, the tracking doesn’t matter as long as you got what you wanted for 50% off! What color did you get? I want to see before and afters!

    Anna Reply:

    @Casey, I got the Bolzano Brown, which is dark mahogany with gold highlights. Sounds pretty! I’ll try to remember before and after pics. I already have a hair appointment on Monday, so I’ll use the Madison Reed next month.

  6. Discount code doesn’t work for me 🙁

    Casey Reply:

    @Kait, Oh dear, did you still get a first time order discount? I can check on it if you’d like me to!

  7. Are those affiliate links? Do you have a disclosure?

    Casey Reply:

    @Rick, Very last paragraph. First word in last paragraph, ‘Disclosure’ last three words of final paragraph – ‘links are affiliate.’

  8. This hair color looks ridiculously amazing! I love, love it…..I may have to cheat on my hairdresser! 😉

  9. Love the color! I’m starting to get random white all over my redhead. YIKES. Super interested in this brand after seeing such great results.

  10. Totally intrigued by this and wondering how well it covers resistant gray hair. For the discounted first time price, totally worth a try! Thanks Casey!